It’s unfortunate, but a fact of marketing life, that email lists can go cold.
There are many reasons for that to happen, some of the most common are for the marketer to neglect sending to them, or over-sending, or sending the wrong types of messages too frequently or too infrequently.
See? Lots of reasons.
But there’s hope, and this report might give you some, or at least help you prevent your lists going cold or colder.