Too much PLR sits unused. Not because people don’t need it. Not because it can’t help. But because what they open doesn’t match what they imagined when they bought it. Maybe the sales page was vague.

Maybe they skimmed and hoped for the best. Either way, the download lands in a folder labeled “Later” and rarely gets opened again. The files collect digital dust next to dozens of others just like them.

Now, with AI, this can all be fixed, in seconds or minutes, not days or weeks.

Continue Reading (only available for E1K Light members)

The September 2025 IM Newsletter is now available for your enjoyment.

Inside, among other features, is an excerpt from an audio interview with a successful marketer. The full audio is also available.

In this issue:

• Copy Mila’s clever conversion trick to boost your sales
• How to run your business like Taylor Swift
• Friction words are costing you sales – here’s the fix
• Brains in sync, carts in motion: why friend groups buy alike (and how to cash in)
• Generative Engine Optimization (GEO): the next wave of SEO
• Quiz: Which infamous social media campaign would you star in?
• Rags to riches: maybe just stick with the rags (online at least)
• When AI gets creepy;how to avoid the uncanny valley in your marketing avatars
• 20 killer questions to transform your product and radically boost profits
• Jay Cruz interview
• Ditch the cliche: 5 unconventional niche strategies that actually work
• How to build authority when you have none (without sounding like a bragging machine)
• How to win fans and sales by being funny
• 10 insider tips to choose the ultimate email marketing platform (and dodge a costly mistake)
• How to skyrocket your TikTok views (even with zero followers)
• Anchoring bias: how to make your buyers think your price is a steal
• The Zeigarnik effect: the psychological glitch that can explode your marketing results (part 2 of 2)
• and more!

For more information and to see what prior issues of the newsletter have contained, visit this page:

http://dabnewsletters.com/

Continue Reading (only available for E1K Light members)

For most people trying to get their software idea out into the world, the challenge quickly turns from excitement to frustration. You might have a moment of inspiration: a tool that could automate something tedious, an app that solves a problem, or a service that would help your business run smoother.

But that spark dims as reality sets in. Building software used to be reserved for those with years of coding experience or technical training. If you didn’t possess those skills, you were stuck.

All you could do was watch others turn ideas into real products, wishing you could do the same. Even if you managed to sketch out your vision, you’d hit another wall – hiring a developer.

It’s rarely cheap, and most people don’t have thousands of dollars to gamble on an untested idea. So dreams were shelved, and problems stayed unsolved. That old barrier is gone now.

Everything changed with vibe coding. Suddenly, you don’t need to know ten programming languages or memorize complex commands. The shift feels almost magical.

Continue Reading (only available for E1K Light members)