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Category Archives: Downloads
The Internet Marketing Newsletter, issue 137
The September 2022 IM Newsletter is now available for your enjoyment.
Inside, among other features, is an excerpt from an audio interview with a successful marketer. The full audio is also available.
In this issue:
- The Marvelous Mrs. Maisel on marketing
- Marketing 101: what is conversion rate and how do you calculate it?
- Mother of God, don’t do this
- How to write Instagram captions that don’t suck
- How to pitch your product through the back door
- Case study: B2B cold calling = multimillion pound business in one year
- Matt Garrett interview
- Stop pitching at clients, give them up front value and plan to build your authority
- 17 sneaky psychology tactics for increasing sales
- How to advertise using Outbrain and Taboola
- FAQ: how to use simple audio ads to build your business
- Free traffic methods that work for brand new websites (part 2)
- and more!
For more information and to see what prior issues of the newsletter have contained, visit this page:
IM Checklists, volume 57 – Cutting Operational Costs
Each month going forward, I’ll be providing you a series of checklists on an important marketing, business, or self-development topic.
This month is about Cutting Operational Costs.
IM Checklists, volume 40 – List Engagement
Each month going forward, I’ll be providing you a series of checklists on an important marketing, business, or self-development topic.
This month is about List Engagement.
The Lifelong Learner
Your last day of school doesn’t mean your learning days are over. You can live a longer and better life by continuing to learn new things as an adult. If you want to teach people why they stopped learning, what they should be learning and where to learn it – this is the product for you.
The highlight of this content-packed product is a 36 page (7000+ word) eBook: The Lifelong Learner: How Living a Life of Learning Will Change Everything.
Sections Include:
- Introduction
- School’s Out … Forever?
- Learning Is a Lifetime Commitment
- The Impact of Lifelong Learning
- Inviting Learning Back into Your Life
- Will I Look Stupid?
- How Do I Know What to Learn?
- Where Can I Learn?
- Ten Learning Best Practices, Tips and Habits
- 1 – You’ve Got to Take Care Of Your Body
- 2 – Sleep and Nap Properly
- 3 – Keep a Learning Journal
- 4 – Use the Pomodoro Technique
- 5 – Harness the Power of Mnemonics
- 6 – Leave the Virtual World Behind
- 7 – Build a Memory Palace
- 8 – Speed up the Learning Process with Distributed Practice
- 9 – You Can Remember More by Chunking Information
- 10 – Make a Visual Connection
- Conclusion
A senior’s guide to list building on a budget
When it comes to building a business as an online entrepreneur, many senior citizens struggle with the various start-up costs that can be associated with this endeavor. Depending on the business model they choose, and who they are learning from, every little task on their to do list can begin to add up to an amount outside of their budget.
A senior who does not know any better might listen to the advice of one or two leaders in the industry who advise you to spend money on pricey advertisements in order to build a list quickly.
But you don’t have to go that route if you are on a budget. There are many free and very low cost methods you can use to build a list of targeted subscribers that you can cater to over the coming months and years.
Outsourcing Profit Plan for Marketers
Online entrepreneurs are often so nervous about someone else not doing things the way they would that they refuse to ever consider the option of outsourcing. The result is an overworked, exhausted marketer who has limited themselves to a finite amount of work that only they can handle.
This is neither healthy nor feasible if you’re trying to expand your business and grow your profits. With a career like this, many brands have an entire team of employees to divvy up the tasks.
So what to do instead? Read this to find out.
Rewire Positivity
Between the news, social media and our constant connection, it is so easy to be inundated with a stream of negative thoughts. Being able to navigate these negative waters is key to our health, happiness and success. This package has been designed to help people flip their negative mindset into positivity.
The highlight of this product is a 30 page (6000 word) guide “Rewiring Positivity” and its companion work books.
Sections Include:
- Introduction
- Positive Vibes
- What Is Positive Thinking?
- A Quick Note On “Toxic Positivity”
- Why Do We Struggle To Think Positively?
- How Does Positive Thinking Help Us?
- Examples Of Positive Thinking Improving Our Lives
- Rewiring Positivity: The 10-Part System
- The Process
- Conclusion